All-in-one Leaflet Service

Every man values his right to speak and be heard. Every woman too, as it happens! Leaflets and leaflet distribution are just one small vehicle in the great ocean of means to exert this right. In fact, to speak, to broadcast and to publish are the political freedoms that stand up and shout that we are free.  Of course it is always a much more glamorous freedom if what we say is said from our conscience and carries great weight amongst our peers. Sadly it is often the utmost rubbish that speaks the loudest; however, such is our value of these freedoms that we would stand in defence of our fundamental right to speak the rubbish of our choosing!  Having your supporters give out leaflets while you stand on your soap box and announce that the world will end or that the government should spend all your tax money on champagne for pensioners is a rudimentary human right!

Small wonder that we are a society tolerant of leaflets, giving our views on every subject under the sun, including advertising our services, products and activities.  From the time we saw the printed paper roll out of the first printing machines we have had the means to spread our word as far as we could.  The more pieces of paper we produced the further we could express our thoughts and beliefs. From these early days of printing we have used rough forms of leaflets and leaflet distribution to send messages and mobilise people to do what we want. 

Standing in the middle of the street handing out leaflets to passers-by, whilst not the greatest or most interesting of activities, is primitive and somewhat untargeted leaflet distribution but in the right place at the right time for the right business it can be very effective publicity.  Standing on a street corner and dishing out information is something many local causes and local branches of political parties make sure they do regularly to ensure they get a continuing stream of support. In recent history suffragettes, environmental activities, animal rights and anti-war demonstrators have used this technique to great effect. Even local human needs are served, for instance, when your neighbour has lost their cat, distributing leaflets around the neighbourhood is the most comforting and practical thing they can do to find poor moggy. Leaflet distribution is a technique to suit many purposes, important or trivial, we couldn’t do without it.

Trevor Carthy

MD- Allhomes.ie